Building the future of
influencer marketing

Our Mission

Influencer marketing is one of the most effective channels for brands today, but the process is broken. Teams spend countless hours on manual outreach, content review, and reporting.

We're building an AI co-worker that handles the busywork so marketing teams can focus on strategy, creativity, and relationships that matter.

Our Story

Passo was born out of frustration. Our founders spent years in performance marketing and saw firsthand how influencer programs were managed — spreadsheets, endless email threads, and hours spent checking if posts went live.

Backed by Y Combinator, we're on a mission to make influencer marketing as scalable and measurable as paid ads.