Brand safety & compliance
Your brand’s reputation travels with every creator.
Know who you’re working with. Put compliance in the approval process. Keep listening after content goes live. Passo connects the checks that give your team more confidence to grow.
Know who’s representing you.
Open-web and Reddit research,
brought into one review.
Brand safety & compliance
Scale creator spend.
Protect your brand.
We scrape the open web and Reddit for creator controversies so your team doesn’t have to spend hours searching, reading threads, and watching content. Passo highlights what it finds for your team to review before a partnership starts.
Dedicated compliance users can review and sign off on every creator. Then content checks keep claims, disclosures, and brand guidelines part of the process.
A little more clarity
Good questions.
Straight answers.
Have something else in mind?
What does the brand safety agent check?
Passo’s brand safety agent scrapes the open web and Reddit for creator controversies and highlights what it finds so your team does not have to do the research manually. Your team can review that context alongside content and campaign requirements before deciding to work with a creator.
Can our compliance team approve each creator?
Yes. Passo supports dedicated compliance users who can review and sign off on every creator from a compliance standpoint. Creator approval is part of the workflow, alongside content review.
Is brand safety just a review of sponsored content?
No. Passo combines open-web and Reddit research into creator controversies with creator approval workflows and content checks. Content review covers your brief, claims, disclosures, and brand guidelines; background research gives your team broader context about the person representing your brand.
How does comment tracking help our team?
Passo tracks comments around creator content so complaints do not get buried, and stores comment history so your team can return to the conversation and its context.
Who makes the final decision on a creator?
Your team does. Passo collects and highlights findings and supports sign-off by your compliance users. Automated checks inform the decision; your team determines whether a partnership meets your standards.
Built for growth teams
Scale your creator program. Keep your standards.
See how Passo fits creator vetting, compliance approvals, content checks, and comment history into your team’s workflow.
Stay close to the conversation
The post is live.
Keep listening.
Don’t let a customer complaint get lost in the comments. Track the conversation around creator content and keep a stored comment history your team can come back to.
“I still haven’t heard back from support. Can someone help?”
Customer complaint